Croft defines the future of agriculture work with the launch of its workforce management platform

Croft Technology, Inc., the agribusiness workforce platform backed by Purdue University DIAL Ventures and High Alpha Innovation, has onboarded its first H-2A workers in Georgia, Iowa, Idaho, and Indiana. In 2023, Croft will eliminate paperwork and manual H-2A processes, while increasing worker success, to help labor-intensive farms increase profit across the country.

Labor takes up to 40% of a specialty crop farm’s operating budget, and this number is only increasing. Today, over 12,000 farms in the U.S. rely on the H-2A visa program to fill labor gaps. Croft digitizes worker data and automates onboarding steps and labor management workflows, leading to decreased back-office costs, faster worker ramp-up, and more accurate records for automated form filing and audits.

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